Why Brands Fail? Successful brand management helps a business to differentiate itself from its competitors. Read the importance of brand positioning in the previous post. However, brands can fail for many reasons. The famous brand failure story is Nokia. Nokia was a favourite mobile phone brand during the ’90s. I had kept my Nokia 3310 […]
Why Brands Fail from Consumer Perspectives Read More »
With the Diwali festival is around the corner, I thought of trying to make some cookies with a different aroma. Looking at the ingredients I have in my kitchen, so why not make some curry leaves biscuits? I was thrilled with the taste and smell. I enjoyed them with a cup of hot chocolate. Yum
Check out my new Spicy Curry Leaves Biscuits Read More »
Here is the quick guide for the Linkedin Marketing Fundamental course. I share my experience with you. Linkedin platform Use Linkedin Audience Network when you want to reach professional audiences on third-party sites outside of the Linkedin platform. You should post every week on your Linkedin page to see 2x lift in engagement. You need
Do you want LinkedIn Marketing Fundamental quick guide Read More »
Businesses need the right strategy to position the brand in the customer’s mind. Brand positioning influences the customer by creating an emotional attachment with the brand and its products relative to its competitors. Ultimately, the brand will live in the mind of the customer. Here are the 4 factors to keep your branding approach on
Brand Positioning Why Businesses Need Read More »
